Blooming Gardens Nursery is an identity concept for a modern garden store aimed at customers who see plants and gardening as part of their lifestyle. The visual system combines organic natural motifs with clean geometry. A soft green color, rounded shapes and plenty of light space create a brand image that looks modern, friendly and premium at the same time.
Idea
The mark is built from simple geometric shapes that reference leaves, growth and plant structure. Individual elements combine into a compact modular composition that’s easily recognizable even without the brand name. Soft, rounded lines balance the geometry of the mark and create a friendly, organic character. Thanks to this, the logo works equally well in a premium retail environment and directly on plants, packaging and labels.
